Ecommerce & Omnichannel
One Thing Product Leaders Can Learn From the Romans Paid Members Public
In ancient Rome, victorious military leaders would be celebrated upon their return with a grand procession called a triumph. Yet even in the midst of all their success, the chariot driver would whisper "memento mori" into the victor's ear: "remember that you have to die.
Beyond Translation: Winning Ecommerce in the GCC Paid Members Public
The GCC (Bahrain, Kuwait, Oman, Qatar, Saudi Arabia, and the United Arab Emirates) is still in its infancy regarding ecommerce, seeing online account for just over 10% of total retail sales even after COVID's acceleration. Concurrently, these countries boast the highest Internet penetration rate globally. The convergence of
In Ecommerce, Beware the Death of a Thousand Cuts Paid Members Public
Some businesses fail in spectacular fashion. In the last few months alone we have seen the implosion of several financial and technology companies as it has become clear their business models cannot survive outside of a ZIRP environment. When it comes to ecommerce, this is a rarer occurrence. Not because
Where Will Ecommerce in MENA Go in 2023? Paid Members Public
This article was originally written for The Brandberries. If 2020 and 2021 were the years in which ecommerce took flight across the region, 2022 was the year when gravity started taking its toll. Due to the rising costs of customer acquisition, digital development, and last mile fulfillment, growth this year
Ecommerce No Longer Means Easy Money Paid Members Public
The last two years have seen a significant focus on building ecommerce capabilities, particularly in retail. Firstly, COVID-imposed lockdowns left it one of few viable channels to exploit. Secondly, consumers exposed to the convenience of ecommerce expected continuation of service once lockdowns eased. Finally, as more organisation launched their ecommerce
Subjectivity vs. Scale: An Ecommerce Challenge Paid Members Public
Everyone likes to feel special. Growing up we are even told we are unique. While this mantra can be a great way to build self-esteem, it can be counterproductive when building an ecommerce business. It can lead you to believe that everything needs to be bespoke or customised, for fear
Arguing about Revenue Again? Welcome to the Output Trap Paid Members Public
If you are someone who is interested in data, lucky you! You live in a wonderful time; a time when wondering about hourly reporting and statistical significance no longer makes you a target for sitcom ridicule [https://qstar.ai/the-one-where-friends-least-popular-character-ended-up-with-the-sexiest-job-of-the-21st-century/] . While not all data and tools have been democratised, at
Five Things to Do Differently to Win Ecommerce in the Long Run Paid Members Public
This is an abridged version of the keynote I gave at LEAP 2022 [https://www.onegiantleap.com/en/home.html] in Riyadh. Organisations find themselves in a rapidly evolving environment. Geopolitical disruption notwithstanding, in a market like Saudi Arabia a combination of rapid economic liberalisation, ambitious government megaprojects, and long-awaited