Digital Transformation

Hardly Working: Governance Theatre in Digital Transformation Members Public

While some find inspiration in quiet meditation, majestic nature, or beautiful music, this article was inspired by a recent journey through airport security. Bear with my logic, but this reminded me of digital program governance. Who exercises control over investments, who defines gates and dates, and who get to decide

Ryan den Rooijen
Ryan den Rooijen
Digital Transformation

The Secret Courage of Small Changes Members Public

When you think of having the courage to make a difference, what comes to mind? Tackling an intractable problem, investing sleepless nights in a rush towards your goal, maybe making the impossible happen at the moment suprême? Or do you think of encouraging incremental changes, establishing new routines, and working

Ryan den Rooijen
Ryan den Rooijen
Digital Transformation

From Data to Commercial: The First 100 Days, Part Two Members Public

It is a truth not universally acknowledged, that people rarely reflect on their first 100 days on the job. Yet despite the temptation to simply plough ahead, it can be valuable looking back. In part one [https://qstar.ai/from-data-to-commercial-the-first-100-days-part-one/], I considered some of the challenges I had faced since

Ryan den Rooijen
Ryan den Rooijen
Digital Transformation

From Data to Commercial: The First 100 Days, Part One Members Public

Last month, I shared my thoughts [https://qstar.ai/the-data-leaders-solution/https://qstar.ai/the-data-leaders-solution/] on moving from Chief Data Officer to Chief Ecommerce Officer. Now eight weeks in, I have roughly completed half of my first 100 days in the role. While many books have been written on what one

Ryan den Rooijen
Ryan den Rooijen
Digital Transformation

The Data Leader's Solution Members Public

More than two years ago, I started this blog [https://qstar.ai/have-data-want-impact/] by posing the question: "How can we move from simply having data to using it to deliver positive impact?" As I shared in The Data Leader's Dilemma [https://qstar.ai/the-data-leaders-dilemma/], there is

Ryan den Rooijen
Ryan den Rooijen
Digital Transformation

The Data Leader's Dilemma Members Public

There is a misconception that people working in the field of Data, Analytics, and AI are academic types. This conjures up images of rarified enclaves of computer science minds, debating how to design the optimal model to crack some arbitrary performance benchmark. While it is true that data scientists can

Ryan den Rooijen
Ryan den Rooijen
Digital Transformation

Surrogation and the Myth of Social Media Satisfaction Members Public

If there are two activities that have spiked during the Covid-19 epidemic they are digital advertising and social media. It is interesting to note that in theory these are two great antidotes against lockdown malaise. Digital advertising to help companies reach their customers despite distancing and social media to facilitate

Ryan den Rooijen
Ryan den Rooijen
Digital Transformation

Chief Executives Need an MBA, with A for Analytics Members Public

If there is one term newscasters seem to enjoy it is "the new normal". Crying fake news seems a bit passé, but I struggle with the proliferation of this phrase. Normal implies a sense of equilibrium, a modicum of order and proportion having been restored. We are not

Ryan den Rooijen
Ryan den Rooijen
Digital Transformation