Ryan den Rooijen

Former Chief Strategy, Chief Ecommerce, & Chief Data Officer. Currently the MD of AI & Monetisation at Currys plc.

Bad Questions and Sad Analysts Members Public

If there is one thing analysts dread hearing, it is “can you quickly pull some numbers on vague metric?” often followed by “it would be great if you can stick it in a chart showing how this is increasing.” Sometimes this will even lead to a request for a dashboard.

Ryan den Rooijen
Ryan den Rooijen
People & Culture

Reflection on My First Ten Posts Members Public

One of my New Year’s resolutions is to run at least 20 km per week. Strava [https://www.strava.com/] tells me I am currently going to fail unless I manage to hit 40 km in the next few days. On the bright side, one of my other resolutions

Ryan den Rooijen
Ryan den Rooijen

Data Visualisation: No Tools Required Members Public

When deciding how to build effective analytics teams, data visualisation often comes up as a requirement. It is no surprise that the role of data visualisation analyst has gained traction with many organisations, even as its scope is not entirely clear. What skills should these visualisation analysts have? What sets

Ryan den Rooijen
Ryan den Rooijen
Data & Analytics

Choosing Metrics That Matter Members Public

When Tamagotchi [http://www.bandai.com/tamagotchi/] launched in 1997, it ignited a global craze. Children who had never before cared about data were suddenly obsessing about their virtual pet’s hunger and the value of its “Happiness Meter”. While it is easy to poke fun at this, fifteen years

Ryan den Rooijen
Ryan den Rooijen
Data & Analytics

Zero to Impact in a Week Members Public

Analytics teams who want to prove themselves – “It’s not just hype, promise!” – face a number of hurdles. Whether it is identifying the right problem to solve, finding the best way to work with the business, or simply knowing whether an idea is any good, these obstacles can sideline data

Ryan den Rooijen
Ryan den Rooijen
Digital Transformation

Bias, Diversity, and Profitability Members Public

The first history lesson I ever had in secondary school featured two hours on bias. At the time, I found this a frustrating experience. Why sit here talking about the importance of different perspectives when there are so many exciting Roman battles to revisit! I still remember the teacher’s

Ryan den Rooijen
Ryan den Rooijen
People & Culture

Starting With The Right Question Members Public

Writers like to talk about the tyranny of the blank page. Despite the volume of ideas they might have and dictionaries of words at their disposal, putting pen to paper can be insurmountably challenging. Analytics can engender a similar sentiment in businesses. There are all these data, all these tools

Ryan den Rooijen
Ryan den Rooijen
Data & Analytics

Navigating Data & Analytics Technologies Members Public

During the Age of Discovery, explorers set out to find new lands and establish new trade routes for their countries. Facing terrible storms and fatal scurvy, perhaps the greatest danger came from the lack of reliable maps. Knowing how to return home safely was no trivial matter. With limited knowledge

Ryan den Rooijen
Ryan den Rooijen
Data & Analytics